Tales From the Dancefloor
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By: Mick Jacobs
Music
makes us impulsive. It makes you want to dance, to sing, to cry, to speak
out; ultimately, music wants you to be part of the experience.
Music,
specifically house music, is what spoke so strongly to Ben Annand, LA-based DJ
and self-described “mover and shaker.” Annand never planned on being
a part of the DJ scene, rather, it welcomed him with open arms.
“When I really discovered raves in 1995
it was an inspiring experience for me to see people so openly friendly with
each other,” says Annand. “It opened my eyes to the possibility that we could treat strangers as
our friends.”
Camaraderie
& openness within the EDM scene struck a chord with Annand, who studied
social psychology at Claremont McKenna College. With that social
understanding already in mind, Annand brought that viewpoint into his
DJ-ing. After refining his record collection and learning the basics of
spinning, Annand and friends began hosting dance-events called Planet 9,
each with an altruistic purpose.
“Planet
9 always benefitted charity in some way,” says Annand. “Since our parties
were often not monetarily successful, we did a lot of canned food drives where
we had something to donate at the end regardless of outcome.”
From
there, Annand developed Tropical, a themed dance party where proceeds went to
non-profits including NextAid. Over next few years, Tropical would host
over 40 different events, many occurring overseas in areas such as
London. At each event, Annand stresses that Tropical not be “an
obligation,” but rather a celebration.
“When
people are invested and interested in the event, it helps ticket sales and in
turn helps us meet our goal of donating to charity,” says Annand. “I want
people to go because this is an amazing event and because they know their money
is going towards a good cause.”
The
lovely aspect of Tropical for Annand is how it combines philanthropy with the
amity & unity of the house music scene. In his eyes, it’s no
wondering why such aspects go hand-in-hand, and allow for everyone to
experience the same music in a different way.
“I
like that it (house music) is not overpowered by obvious vocals, and that it's
more the layers of sound that tell the story, making that story very open to
interpretation,” says Annand.
These
stories are very much important to Annand, so much so that he’s using his
Tropical platform in conjunction with Give A Beat highlight the layers of this
eclectic community. With Give A Beat, Annand strives to tell the tales of
those who found solace and saving grace in the EDM community.
And we would love to hear yours. To
use Annand’s words, don’t make it feel like an “obligation:” your story stands
out distinctly from everybody else’s, because it’s yours. Take our
survey here, and let us know what EDM means to you.
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